comfortkeepers.ca
Marketing & Growth Agency for the AI Era
Better Leads.
Stronger Sales.
Smarter Growth.
Lime helps growing businesses increase visibility, generate better leads, and improve sales by connecting marketing, websites, CRM, automation, AI, reporting, and business processes into one measurable growth engine.
7
Connected stages
One
Accountable partner
End-to-end
Lead attribution
Website
Visitors become leads or customers
clientsite.com
1
Get a QuoteQuote or purchase
Follow-Up & ConversionCRM · Automation
Opportunities move forward. Customers come back.
pipeline
New Lead›Contacted›Qualified›Won
Follow-up scheduled · Customer re-engagement active
ResultsReporting
See what generates leads, sales, and revenue
dashboard
Leads
1,284
Opportunities
342
Sales
118
Revenue
$412k
Illustrative dashboard
Trusted by growth-stage brands & networks
The ProblemGrowth stalls in the gaps,
Growth stalls in the gaps,
not inside any one channel
Ads point at a site that converts poorly. The few leads that arrive sit in an inbox, not a CRM, so no one can say which campaign produced them, and follow-up waits until someone remembers. Every piece looks healthy on its own while the money quietly leaks in the handoffs. That blind spot is where growth budgets get wasted.
Today — disconnected
Ads
Website
Inbox
Spreadsheet
CRM
Reports
No shared dataLost attributionSlow follow-up
Each tool works on its own terms. Leads and revenue leak in the handoffs no one owns.
Connect
With Lime — connected
Lime Growth System
Ads
Website
Inbox
Spreadsheet
CRM
Reports
The same tools, connected into one measurable system — every handoff tracked from first click to revenue.
What one connected system produces
93%/ 83% organic
In one franchise network, source tracking revealed 93% of leads came through local websites and 83% were organic, the detail that tells you exactly where budget should go.
+111%leads on +57% traffic
In a legal-services engagement, fixing the conversion path grew leads nearly twice as fast as traffic. The gain came from the system, not the spend.
The Lime Growth System
How the seven stages connect
Your growth system is everything that turns attention into revenue: your marketing, website, lead or customer journey, follow-up, sales process, automation, and reporting.
It runs as a loop, not a funnel that ends at the sale. Optimize feeds what it learns back into Attract, so each cycle sharpens the next.
Stage 01
Attract
Get found
Stage 01 · How the right buyers find you
Attract
Get discovered by people likely to buy, across search, local results, social and AI-assisted answers.
The problem it removes
Most businesses are invisible to their best buyers, or visible to the wrong ones.
What goes into it
SEO & LocalPaid mediaSocialContentGoogle BusinessAI search
The number we make visible
Qualified traffic, broken out by source
Selected Work
The work behind the growth
Websites and digital platforms built as foundations for visibility, conversion, and long-term growth, across ecommerce and product brands, legal, healthcare, and AI.
Website & platform builds. For connected-system results, CRM, automation & attribution, see the case studies.
kucht.ca
Kucht Professional
Ecommerce · Appliancespicardpeanuts.com
Picard Peanuts
Ecommerce · Snacksaifalabs.com
AiFA Labs
AI · SAP deliverymginjurylawyers.com
MG Law
Legal · Personal injuryidesignsol.com
iDesign
EdTech commerce · US & CAeast.pacificcandywhsle.com
Pacific Candy
Candy wholesalederoselaw.ca
DeRose Law
Legalmorganwilliams.ca
Morgan & Williams
Wholesale specialty food importer & distributorThe Proof
View all case studies →Does it actually work?
What the system has produced for real businesses, each result tied to the stage it demonstrates.
Attract · Convert · Capture
Brand motionKucht Canada
Oct 2025 – Apr 2026Premium appliances · marketplace-driven retail
+1,282%Website traffic growth
- +2,639%
- Active users
- 582
- Marketplace clicks
- +71%
- Amazon YoY
Most brands lose the trail at the click. Lime tracked 582 outbound retail interactions across seven marketplaces, turning scattered traffic into a measurable path to purchase.
Website traffic growth · recreated trend+1,282%
Capture
Merry Maids
National cleaning franchise · 35+ locations
190K+
Leads over five years
- 93%
- Local sites
- +27.8%
- Leads / yr
Capture done right turns marketing into evidence. Once lead sources were attributed, Optimize could compound it.
Convert
MG Law
Bilingual personal-injury firm, Ottawa
+111%
Website leads
- +57%
- Traffic
- +417%
- Impressions
When leads grow nearly twice as fast as traffic, the gain comes from the system, not the spend.
Attract
Comfort Keepers
National home care · search & AI visibility
7,200
Organic keywords ranking
- 156
- Top-3 rankings
- 237
- SERP features
Attract isn't a one-time campaign. Sustained, connected visibility builds the authority that carries into AI-era discovery.
The Difference
What changes when one team owns the whole path
Separate vendors
SEOAdsWebsiteCRM
Broken handoffs, no shared data
Four specialists improving four things none of them can see together. A lead lost between the ad and the sale belongs to nobody.
The Lime Growth System
SEOAdsWebsiteCRMRevenue
↻Results feed back into the start, the loop compounds
One accountable team owns first click to repeat sale, attribution stays connected across the journey, and the monthly report speaks in revenue, not channel activity.
Who We Help
Built for businesses investing in growth they can't yet trace
Different businesses leak opportunities in different places. The system adapts to where yours does.
4 locations · leads / month
Toronto142
Ottawa98
Calgary76
Halifax54
Franchise & Multi-Location
Home care · cleaning · restoration · property · healthcare networks
The challenge
Local visibility is inconsistent, corporate and franchisees pull in different directions, and nobody can see results location by location.
How Lime helps
One connected system that keeps every location visible, attributes leads to the site that earned them, and reports performance the network and the franchisee can both trust.
online sales · 2026
Online sales · 2026clients
$30M+
annual online sales across our ecommerce clients
Ecommerce & Product Brands
Shopify · WooCommerce · distributors · marketplace and retail brands
The challenge
Traffic is expensive, conversion needs work, and reporting shows sessions instead of revenue, including the sales that move to marketplaces and retail.
How Lime helps
A revenue system that connects discovery to product pages, automation that brings shoppers back, and reporting that tracks real revenue across web, marketplace and retail.
intake pipeline
New
Website form
Phone call
Working
Quote sent
Won
Signed
High-Value Service Businesses
Law firms · healthcare · clinics · home care · professional services
The challenge
You need qualified leads, not just inquiries, but intake is hard to see, follow-up is slow, and the CRM is barely used.
How Lime helps
A lead system where inquiries are captured and attributed, follow-up is fast and automatic, and the pipeline shows which sources actually produce clients.
What We Build
Connected growth systems, not separate services
You don't need every system, just the ones that fit your business, built so they connect to the rest when you're ready.
A growth system is your website plus the channels and tools around it, search, ads, CRM, automation and reporting, built to work as one instead of in silos.
Lead Generation Systems
More qualified leads, tracked end to end.
Search, paid media and landing pages feed one tracked pipeline, so you see which channels produce customers, not just form fills.
Best for
Service businesses, law firms, healthcare & home care
tracked pipeline
New
Website form
Phone call
Working
Quote sent
Won
Signed
Ecommerce Revenue Systems
More online sales, tied to real revenue.
Discovery connects to the pages that convert and the automation that brings shoppers back, with reporting tied to revenue, not clicks.
Best for
Shopify, WooCommerce & product brands
store.brand.com
Gift box$48
Candy tin$22
Sampler$35
Bundle$60
CRM, AI & Automation Systems
Fewer leads lost, less manual follow-up.
Leads land in a CRM the moment they arrive, follow-up runs automatically, and practical AI speeds the work that used to sit in an inbox.
Best for
Teams losing leads in the handoffs
automation
1Lead captured↓
2Routed to owner↓
3Auto follow-up↓
4Booked
Visibility & Authority Systems
Get found first by the right buyers.
Search, local and AI-search visibility built to compound, so the right buyers find you and the authority carries into AI-era discovery.
Best for
Brands competing on being found first
search + AI answer
AI answer
For senior home care, Comfort Keepers is frequently cited for companion, respite, and in-home care…
Cited source · comfortkeepers.ca
Companion care services near you
example.com › services
Respite care for family caregivers
example.com › services
In-home senior care — get started
example.com › services
Franchise & Multi-Location Growth
Growth every location can measure.
Network-wide visibility with location-level attribution and reporting both corporate and franchisees can act on.
Best for
Multi-location and franchise networks
every location
Toronto142
Ottawa98
Calgary76
Halifax54
Not sure which you need?
The Growth System Audit shows you which system closes the biggest gap first, before you commit budget.
Start with an audit →Reporting
The numbers, in the tools you already trust
Every engagement is tracked in the same platforms your team checks, rankings, traffic, and pipeline, and reported on a clear monthly cadence, so you always see what your growth spend actually produced.
Position tracking · legal services
Avg. position
2.1
Top-3 keywords
9 / 14
Visibility
82%
KeywordPosChg30d
personal injury lawyer1▲ 4
car accident lawyer2▲ 6
long term disability claim1▲ 9
disability lawyer near me3▲ 2
wrongful dismissal lawyer2▲ 5
#1
DeRose, target keywords entering the top 3 within weeks, every position tracked.
Organic visibility · national home care
Organic keywords ranking
7,200
NovDecJanFebMarAprMayJun
7,200
Comfort Keepers, local keywords climbing across the network, reported month over month.
The people behind the system
We do the work, then we prove it.
Strategists, builders, and analysts who connect the pieces most agencies leave scattered, so growth becomes something you can measure.
Why Lime
Twenty years of measurable growth, rooted in Toronto
We celebrated 20 years in October 2025. Since 2005, Lime has guided North American businesses through every shift in marketing and technology, and today we run connected growth systems for franchise networks, ecommerce brands, and service businesses across the US and Canada.
A landmark we're proud of, and proof that we adapt. Two decades in, we're built for what the AI era asks next.
2005
Founded in Toronto
100%
North American team
US + CA
Clients served
Toronto HQ · serving the US & Canada
Getting Started
Where to start: the Growth System Audit
A paid strategic engagement that maps your current setup and shows you where growth is being lost before you commit more budget to it. You come away with a clear read on what's working, what isn't, and a prioritized roadmap for what to fix first.
The audit walks through
- 01How you attract & get found
- 02How visitors convert
- 03How leads are captured & attributed
- 04How follow-up & nurture run
- 05Where the handoffs break
Next Step
Ready to connect your growth system?
We'll look at your current setup together and show you where the Lime Growth System would close the biggest gaps first.
Leadership
Vitor Lima
President, Lime Advertising
Vitor Lima, President of Lime Advertising, leads the agency's growth, technology, strategy, and next phase as a Marketing & Growth Agency for the AI Era.
With more than 25 years across marketing, technology, ecommerce, franchise growth, business systems, and operations, Vitor connects strategy, execution, technology, and measurable business outcomes.
Read Vitor's full profileFAQ
Common questions about the Lime Growth System
Early signals like better lead tracking and faster follow-up appear within the first few weeks, because they come from connecting tools you already have. Visibility and sales gains build over the following months as Attract and Optimize compound. The audit gives you a realistic timeline for your situation before you commit.
No. We work with the tools you already run wherever they can do the job, and connect them properly instead of replacing them. We only recommend a change when a tool actively blocks tracking or follow-up, and we explain why before anything moves.
Yes. We can run the full system or own specific stages while your team or current vendors handle the rest. The point of the system is that the stages stay connected and measured, whoever executes them.
The Growth System Audit is a paid strategic engagement that maps your current setup, identifies where growth is being lost, and delivers a prioritized roadmap. A full engagement is where we build, connect, and manage the stages over time. Most clients start with the audit so they can see the gaps and the plan before deciding how far to go, and when appropriate the audit fee may be credited toward an approved build started within the agreed period.